Marine Logistics - AI-based Optimisation, Digitalisation, Cost & Emissions Reduction Software

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Application of Digitalisation & Artificial Intelligence (AI) to Reduce Costs and Emissions, Enhance Visibility and Facilitate Collaboration

Page last modified
April 30 2024

Objectives :

  • Marine Logistics Optimisation
  • Emissions & Cost Reduction
  • AI-based Strategic Fleet Planning & Optimisation
  • Digital Transformation with Enhanced Visibility
  • Ad hoc ('Uber' app) and pooled shared vessel capacity facilitation
  • Standalone Applications & Integrated Suite ('Marine Control Tower')

Operational Benefits :

  • Digital transformation of marine logistics 
  • Real-time visibility/input capability for designated stakeholders
  • Easy and quick evaluation of future fleet requirements
  • Stress testing of operational scenarios 
  • Budgeting & Emissions Forecasting 
  • Integrated and interactive suite of applications – ‘Control Tower’
  • Facilitates collaboration between operators - ad hoc ('Uber' app) and pooled vessel capacity sharing
  • Online platform for new business model(s) 

HSE Benefits :

  • Emissions reduction - by using Artificial Intelligence/’Uber’ app approach
  • Enhances Health & Safety - reduces risk/exposure through minimising vessel time at sea
  • Emissions visibility, reporting, forecasting and options evaluation in-built

Other Applications :

  • Subsea and well decommissioning programmes
  • Offshore renewables
  • Aviation (Helicopter) optimisation
  • Facilitation & Optimisation of multi-user high value equipment/resource utilisation

Background :

Development work on these applications has been supported by the NZTC, RGU, Scottish Enterprise, BP, CNOOC and Equinor with later input from TotalEnergies, all of whose assistance is greatly appreciated. The Short-Term Vessel Capacity Sharing and Digital Daily Lookahead applications are standalone products delivered via SaaS. They can also be part of the integrated marine logistics suite that includes Strategic Fleet Planning/Optimisation using Artificial Intelligence (AI)-based optimisation. 

Functionality includes evaluation of standalone and collaborative multi-operator marine logistics operations with integrated cost & emissions forecasting alongside scenario stress-testing.  All three applications are aimed at addressing digitalisation, optimisation, emission/cost reduction and enhanced visibility needs in the sector whilst at the same time offering the potential for new business models.

Read our OEUK Supply Chain Report Case Study

Pros & Limitations
Emissions reduction – through use of AI and an ’Uber’ app approach
Easy and quick evaluation of future vessel requirements – including weather/vessel speeds/fuel use and stress testing of standalone and collaborative operational pooling scenarios
A full digital transformation of marine logistics e.g. an online ‘real-time’ operational visibility replacing e-mailed ‘lookahead’ pdfs and spreadsheets.
Facilitates collaboration between operators
Emissions visibility, reporting, forecasting and options evaluation in-built
Enhanced HSE – reduced risk/exposure through minimising vessel time at sea
Budgeting & reporting functionality – both financial and emissions related
Contributes towards ameliorating the impact of marine resource shortages now being predicted
Approach can also be applied to optimise P&A and other subsea operational/decommissioning campaigns
An online platform for new business models
Real-time visibility/stakeholder input capability
All part of an integrated and interactive suite of applications
Needs early adopter/champion(s) for initial deployment
Specification Title Specification Description
Software supplied on a SaaS basis with related consultancy and support where required
Business Efficiency
Providing optimised and digitalised marine logistics with strategic planning functionality
Contributing to Net Zero by reducing the number of voyages and increasing efficiency.
Enabling users to optimisation fleet profile and evaluate collaboration scenarios.
Providing a digitalisation of the marine logistics process
Providing wide visibility of marine logistics operations
Reducing emissions through use of AI optimisation


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PlanSea has developed sector leading software solutions to digitally transform offshore marine logistics and reduce emissions and costs.

The software provides the industry with the latest Vessel Sharing, Fleet Planning and Fleet Optimisation tools, aimed at improving efficiency, reducing CO2 emissions, facilitating collaboration and delivering cost savings.


Relative Business Impact